Should you be using Google Adwords?
Should you be using Google Adwords to promote your website? I personally run a consistent Google Adwords (sometimes referred to as PPC or Pay per click) campaign for The Business Card Shoppe. The...
View ArticleWhat’s The Difference Between SEO and Internet Marketing?
SEO and Internet Marketing platforms are as different as apples and oranges. However, these two platforms work together for the greater benefit of growing an online business. Although some people use...
View ArticleSEO Is Dead!
Remember when search engine optimization (SEO) was as simple as adding a few keywords to your web page and getting your friends to link their website to yours? Those were the good old days weren’t...
View ArticleComparing Traditional Marketing to Internet Marketing
We all know, as business owners, that we have to have a web presence. As much as we would like to fight it, we see our competitors taking advantage of the internet while those of us that are resistant...
View ArticleI Don’t Need To Do Any Marketing, I Have Plenty Of Business.
As a marketing company, one of the things we hear most often is, “I don’t need to do any marketing, I have plenty of business already”. When I hear this, I personally get a little confused. I see...
View ArticleImprove your Local Business with these Online Marketing Tips
Marketing your company’s website online is a great way to take your business to the next level. Since so many consumers are using the Internet these days to find local businesses, you need to have an...
View ArticleGoodbye Keyword Data: Google changes to Secure Search
WHAT IS GOING ON?!?!?! Every time Google implements a dramatic policy change, it is a stark reminder of how influential this company has become. Even at their most prominent, neither Apple or...
View ArticleMoving Your Budget from Yellow Pages to Internet Marketing
Today’s modern companies are moving their marketing budgets from traditional print media, such as the Yellow Pages, to online opportunities. These exciting online opportunities range from social media...
View Article5 Essential Steps For Developing an Effective Inbound Website
The rapid development of the Internet and its increasingly widespread use for consumers has made it essential for businesses to quickly grasp online marketing techniques. Businesses that use an inbound...
View ArticleComparing Traditional Marketing to Internet Marketing
We all know, as business owners, that we have to have a web presence. As much as we would like to fight it, we see our competitors taking advantage of the internet while those of us that are resistant...
View ArticleMoving Your Budget from Yellow Pages to Internet Marketing
Today’s modern companies are moving their marketing budgets from traditional print media, such as the Yellow Pages, to online opportunities. These exciting online opportunities range from social media...
View ArticleSetting and Smashing Your Online Marketing Goals
Online marketing is a necessity when you want to grow your business. It ensures that consumers can find you and customers don’t forget about you. Setting marketing goals will make it easier for you to...
View ArticleSocial Media Marketing for General Contractors – Where to Begin
Social media can intimidate many small business owners – especially home improvement contractors. It can seem daunting when searching for where to begin marketing on social platforms. Congratulations...
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